God is the creator of the universe and because of this everything in the universe can, and must, be used to bring Him glory. God can take our television shows, our books, our suffering, even Satan himself and use them all to point people to Christ. Our job is to simply demonstrate he is Lord and that He is not far away from people by showing how anything and everything points to Him. That is how we are the church that changes the world, we redeem the culture that has rejected God and force it to serve His purposes.
